Esports betting is on the cusp of a revolution, and Coolbet is leading the charge with its groundbreaking partnership with Oddin.gg. This strategic alliance is set to catapult Coolbet to the forefront of the esports betting scene, providing fans with top-tier betting options and unparalleled coverage. The partnership, announced on May 5, is a masterstroke that brings together two visionary companies with a shared passion for innovation, reliability, and sustainable growth.
At the heart of this partnership is a deep commitment to delivering exceptional esports betting experiences to Coolbet’s loyal customer base. By harnessing Oddin.gg’s cutting-edge technology, Coolbet is poised to expand its global footprint, offering scalable and high-quality betting coverage that sets a new standard for the industry. This move is a testament to Coolbet’s unwavering dedication to growth and innovation, as it seeks to conquer new markets and push the boundaries of what is possible in esports betting.
Coolbet Partners with Oddin.gg (Image via Getty)But this partnership is about more than just technology integration; it’s about people, community, and education. Both Coolbet and Oddin.gg are working tirelessly to promote esports awareness, foster local engagement, and drive growth in the esports scene. By joining forces, these two powerhouses are creating a seismic shift in the industry, one that will be felt for years to come.
The early signs are already promising, with the integration yielding an impressive 80% boost in gross gaming revenue between November 2024 and March 2025. This is a staggering increase that underscores the potential of this partnership and the boundless enthusiasm for esports betting. Christian Erlandsson, Director of Sports at Coolbet, is effusive in his praise for Oddin.gg, stating that the partnership has “exceeded our expectations, both in terms of product performance and the relationship itself.”
Marek Suchar, Co-Founder and Managing Director at Oddin.gg, echoes Erlandsson’s sentiments, describing Coolbet as an “ambitious and forward-thinking partner” that shares Oddin.gg’s vision for the future of esports betting. With a shared passion for innovation and growth, these two companies are set to achieve great things together, pushing the boundaries of what is possible in esports betting and redefining the fan experience.
Coolbet Partners with Oddin.gg (Image via Getty)Coolbet, a multi-award-winning online gaming operator, has been a driving force in the industry since its launch in 2016. With over 400 employees and gaming licenses in Estonia, Sweden, and Malta, Coolbet offers a diverse range of sports betting, casino, and poker products across multiple markets. Oddin.gg, the number one B2B choice for esports betting, has established itself as a leader in the field, providing an engaging esports betting experience through its end-to-end esports betting ecosystem.
As this partnership continues to gain momentum, one thing is clear: the future of esports betting has never looked brighter. With Coolbet and Oddin.gg leading the charge, fans can expect a more immersive, engaging, and rewarding betting experience that sets a new standard for the industry. The stage is set for a revolution in esports betting, and Coolbet is at the forefront of this exciting new era.
